Bitmine’s $200M Bet on MrBeast Faces Scrutiny Amid Crypto Allegations
Tom Lee's Bitmine has committed $200 million to MrBeast's Beast Industries, with the deal set to close January 19. The investment targets Beast Industries' proposed financial services platform, which includes crypto payment processing and DeFi integration under the "MrBeast Financial" trademark. Lee touts the platform's reach among younger demographics, citing MrBeast's YouTube dominance.
But the deal arrives under a cloud. Crypto investigator Coffeezilla alleges MrBeast profited over $10 million from SuperVerse tokens after a $100K presale investment, followed by promotional activity and timed sell-offs. Leaked screenshots and wallet analysis reportedly connect the YouTuber to the trades. The allegations complicate Bitmine's bet on Beast Industries' crypto ambitions.